• Activity Management System BTL

    Data driven below-the-line
    project management

  • introduction
  • how it works
  • faq
  • trial
  • purchase
  • features

Activity Management System BTL will provide you with comprehensive facilities on management and control of BTL projects.

Project planning

  • Tasks scheduling and assigning
  • Multi promotional techniques support e.g. brochures, leaflets & flyers, tasting, gift with purchase, presentation, product samples, etc.
  • Locations binding: e.g. points of sale, HORECA, streets, parks, etc.
  • Collaboration with partners and subcontractors
  • Customizable set of hierarchical key indicators for project control

Collecting data

  • Auto-generated reporting forms (in line with the set of project key indicators)
  • Access to web interface for filling reports from everywhere
  • Reporting using mobile devices
  • Print forms for promoters and other field staff
  • Photos and comments support
  • Tracking timeliness of reports preparation

Project dashboards

  • Instant information about project state
  • KPI for partners and staff
  • Up-to-date information in one place

Reporting and analysis

  • Web based OLAP tool for report data analysis with pivot table and charts
  • Tabular reports and charts of any structure
  • Comparison of several projects
  • Project analysis in the context of locations, partners, indicators, regions, cities, dates and any other project data
  • Data export to various formats, such as xls, csv, pdf, etc.

Access

  • Access for all concerned parties for review
  • Full access for project managers
  • Limited access for partners
  • Access for client to monitor project results
  • Access for promoters to reports only

Mobile

  • Mobile web application to fill reports for field staff e.g. promoters, supervisors, animators and etc.
  • IOS style graphical interface
  • Support mobile devices on IOS, Android, Windows phone 7, Symbian and etc.
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